What inspired you to start the line Blu & Blue? Blu & Blue is born from a family heritage of designing and manufacturing premium quality denim clothing for more than 35 years. We have been working behind the scenes until now and have launched our own brand. Behind each of our products is our expertise from years of experience in creating high quality clothing that is well-designed and completely safe for kids, which I wanted to bring to our customers. This is what inspired me to start the line. Blu & Blue is focused on premium denim clothing, which is super soft and 100% safe for kids. Hence, the name Blu & Blue. What really sets us apart:

For us, quality is the single most important factor. We produce each garment in-house that allows us to achieve superior quality. We have a quality assurance team that is specifically trained to monitor quality during and after post-production We hand select our fabrics from best mills around the world such as Kaihara mill in Japan, Turkey, Italy, Korea, China.
We have our own washing facilities with specialists from Italy and Turkey who work on our denim washes. We also use special softeners and wash cycles to make our clothes butter soft. We test our fabrics for comfort, shrinkage, color fastness, bleeding to ensure long lasting color and texture.

We provide safe and tested products to our customers.  Each garment is tested for durability, construction, and strength. For example, we pass every garment through needle detector machine for 100% safety of kids; all the hardware and buttons that we use are nickel and toxins free. We demand a higher standard not just in wardrobe, but also in our production and practices.